2024-01-062024-01-062023-10-18https://indianexpress.com/article/education/mica-ormax-media-join-to-introduce-new-programme-on-media-platforms-analytics-8986932/http://ir.mica.ac.in/handle/123456789/6537MICA will introduce a new programme on Media Platforms Analytics. The new programme seeks to equip students with an understanding of multiple aspects of media analytics, audience engagement and how to measure and analyse data to build a media platform.enMedia Platforms Analytics