Navonil RoyTara Prabhakar2023-12-152023-12-1519990047200473http://ir.mica.ac.in/handle/123456789/470538 p.en-UStelevision viewersviewing behaviourvaluesinfluencecollege youthHyderabadValue types of college going youth in Hyderabad and their TV viewing behaviour : a studyThesis