2025-11-202025-11-202025-07https://youtube.com/shorts/6LkWp5vYaJIhttps://ir.mica.ac.in//handle/123456789/10382An MIT study warns prolonged AI tool use may impair brain function. It reminded us of addiction/cigarettes. In India, ‘Mukesh’ from a smoking PSA captures that anxiety. We blended that symbol with a Black Mirror tone: a call to use the tool, not be a tool.enVideo reelssocial issuesStudents’ activity