Vijay NagrarePriya Raman2023-12-152023-12-1519980032900330http://ir.mica.ac.in/handle/123456789/466477p.en-USclient servicingadvretising businessnew ad agency feasibilitybusiness growth rateA study on the advertising environment in Hyderabad aimed at assessing the feasibility of setting up agency operations in the cityThesis