Raval, Brahma GhoshMehras, AnushaVaish, DigantNandy, Pratik2025-02-202025-02-202024Raval, B.G., Das, B., Bastian, L., Sharma, A., Mehra, A., Vaish, D., & Nandy, P. (2024). Analysing the lnfluence of social media on the rise of ott platforms: A comprehensive analysis of violence, crime stories, and viewer engagement. [Conference Abstract]. In M. Kumar., & S. Patra (Eds.), ICMC 2024: MICA’s 10th International Communication Management Conference. (pp. 27-28). Ahmedabad: Excel India Publishers.https://ir.mica.ac.in//handle/123456789/9723enAnalysing the lnfluence of social media on the rise of ott platforms: A comprehensive analysis of violence, crime stories, and viewer engagementOther