P. K. SinhaParul Sharma2023-12-152023-12-1520010082900830http://ir.mica.ac.in/handle/123456789/481968p.en-USretail storehigh-end lifestyle storesconsumer purchase patternsconsumer behavioureffects of retail atmosphericscorrelationThe effect of the retail ambience of high-end lifestyle stores on consumer purchase patternsThesis