Problematizing the presentation and reception of political brands: The strategic and operational nature of the political brand alignment model by Varsha Jain

Jain, Varsha2024-01-212024-01-212019http://ir.mica.ac.in/handle/123456789/7027en-USProblematizing the presentation and reception of political brands: The strategic and operational nature of the political brand alignment model by Varsha JainArticle