Vasavada-Oza, Falguni2025-06-042025-06-042008Patwardhan, P., Patwardhan, H., & Vasavda-Oza, F. (2008). Insight on accounting planning: A view from the Indian Ad Industry. In Proceedings of 2008 conference of the American academy of advertising (pp. 284-295).San Mateo, California: The American Academy of Advertising.https://ir.mica.ac.in//handle/123456789/10210enInsight on accounting planning: A view from the Indian ad industryOther