R. Balki2024-01-102024-01-102020-02-18https://www.youtube.com/watch?v=4qUaH0Dly4s&list=PL9uPuGAyHIQhYIUeRic04kD5atxfrVAFm&index=37http://ir.mica.ac.in/handle/123456789/6571R. Balki, stellar ad man, filmmaker and the Paa of Bollywood speaks about the evolution of advertising over the last two and a half decades, how filmmaking and advertising are two sides of the same coin and the way forward for aspiring advertisers.enVideo