Developing a political brand image framework by Varsha Jain, Philip Kitchen and B. E. Ganesh

Jain, VarshaGanesh, B.E.2024-01-212024-01-212017http://ir.mica.ac.in/handle/123456789/7663en-USDeveloping a political brand image framework by Varsha Jain, Philip Kitchen and B. E. GaneshArticle