Design thinking approach in international markets: Implications for the movie industry

Gupta, Shaphali2025-06-032025-06-032023Gupta, S., Kumar, V., & Kandaswamy, B. (2023). Design thinking approach in international markets: Implications for the movie industry, AIB Insights, https://doi.org/10.46697/001c.90395https://ir.mica.ac.in//handle/123456789/10206enDesign thinking approach in international markets: Implications for the movie industryArticle