Visual identity : its role in brand building

Nirmal GoswamiSripriya Hariharan2023-12-152023-12-1519970010000101http://ir.mica.ac.in/handle/123456789/5447ii, 106p.en-USclient servicingvisual identityidentity development processlaunch, maintenanceevaluationGodrejArvind MillsVisual identity : its role in brand buildingThesis