Gupta, Karishma (ed.)Sud, Mahima (ed.)2024-03-152024-03-152007http://ir.mica.ac.in/handle/123456789/7907PGDM (C) & Crafting creative communication (CCC)The time has come when you must leave the precincts of this institution and enter the real world of more aggressive competition and survival of the fittest. It is at this juncture that I must wish you, the students of the 12th batch of the Post Graduate Programme in Communications Management (PGPCM), for maturing into young professionals reasonably prepared for the new environment. I also take this opportunity to express my appreciation and thanks for your being a wonderful group of talented individuals who have contributed together in institution building, in envisioning MICA's directions and taking it a step ahead.enAnnual student review