Value proposition of network marketing : case study

P. K. SinhaMenaka Menon2023-12-152023-12-1520000063000631http://ir.mica.ac.in/handle/123456789/475364p.en-USnetwork marketingdirect marketingdistributionfuctionalemotionalself expressive benefitscustomer value modelValue proposition of network marketing : case study - AmwayThesis