Factors affecting the success of Direct-to-Consumer (D2C)for FMCG sector

Taral PathakSharma, Pragati2023-12-152023-12-1520224066http://ir.mica.ac.in/handle/123456789/4624258p.en-USFactors affecting the success of Direct-to-Consumer (D2C)for FMCG sectorThesis