Understanding the process and effect of instagram infleuncer marketing on consumer's purchase intention

Varsha JainKumari, Khushboo2024-01-042024-01-0420194004http://ir.mica.ac.in/handle/123456789/646255p.en-USsocial sciencesinternet marketingsocial mediaUnderstanding the process and effect of instagram infleuncer marketing on consumer's purchase intentionThesis