A study of the media patterns and it's linkages with activity trends and product consumption patterns for children 9 to 12 and teenagers 13 to 16 years of age

Rajiv BagayatkarAjit Gurnani2023-12-152023-12-1519970011000111http://ir.mica.ac.in/handle/123456789/4992ix, 80p.en-USmedia planningmedia patternsactivity patternschildren, media habitstrendsmedia usageactivity linkagesproduct consumption patternA study of the media patterns and it's linkages with activity trends and product consumption patterns for children 9 to 12 and teenagers 13 to 16 years of ageThesis