Kumar, V.2024-07-052024-07-052021Kumar, V., & Ramachandran, D. (2021). Developing firms' growth approaches as a multidimensional decision to enhance key stakeholders' wellbeing. International Journal of Research in Marketing, 38(2), 402-424. https://doi.org/10.1016/j.ijresmar.2020.09.004http://ir.mica.ac.in/handle/123456789/7993enDeveloping firms' growth approaches as a multidimensional decision to enhance key stakeholders' wellbeing by V. KumarArticle