Gratification derived from watching television and it's effect on genre selection

Shubhra P. GaurPankaj Choudhary2023-12-152023-12-152002001006001007http://ir.mica.ac.in/handle/123456789/4880vi, 69p.en-UStelevision watchingattitude towards television viewingidentify deferent variousgratificationTV programmeGratification derived from watching television and it's effect on genre selectionThesis