Going the extra mile, now or after a while: The impact of employee proactivity in retail service encounters on customers’ shopping responses by Suresh Malodia

Malodia, Suresh2024-01-212024-01-212023http://ir.mica.ac.in/handle/123456789/7150en-USGoing the extra mile, now or after a while: The impact of employee proactivity in retail service encounters on customers’ shopping responses by Suresh MalodiaArticle