Understanding the perception of luxury and the luxury consumption patterns among the traditionally rich and nouveau rich consumers of Bombay

Rajneesh KrishnaMitra, Shibani2024-01-042024-01-0420123525http://ir.mica.ac.in/handle/123456789/598075p.en-USUnderstanding the perception of luxury and the luxury consumption patterns among the traditionally rich and nouveau rich consumers of BombayThesis