Browsing by Author "Jain, Snigdha"

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    Farm-On-Wheels
    (MICA, 2018) Patil, Aniket; Jyotishi, Shashank; Jain, Shubham; Jain, Snigdha; Pahal, Rahul
    Based on our research, we could find a need gap for the new age digital customers who still prefer offline purchases when it comes to buying fresh food products. To cater to these customers, we devised a hyperlocal fruits & vegetables delivery platform where customers can place orders for the above said items & a delivery truck will reach their location in a scheduled time slot. This truck will cater to all the orders in that building or residential establishments unlike individual delivery agents sent by existing platforms like bigbasket or grofers. We will be procuring directly from farmers in order to eliminate the middlemen & cost hikes due to their existence. This will facilitate the good old “Touch & Feel” based purchase of the fresh food items.
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    Rural Immersion project : Vrutti - Value chain analysis of Custard Apple & identification of possible business avenues
    (MICA, 2020) Jain, Snigdha; Rath, Swetaprada; Chitra, Sruthi; Shah, Harsh; Srivastava, Utkarsh; Darbar, Zubin
    Located in the northern part of Bastar division, Kanker, around 150 kms away from here, has recorded a huge production of roughly 6,000 metric tonnes of custard apple (popularly known in Hindi as 'sitaphal') this year, as per local officials. Although, thousands of farmers in the district have been traditionally involved in the collection and sale of Sitafal, but it was in an unorganised manner and therefore they failed to reap profit from the fruiti. In a unique initiative by the district administration that could well serve as a model for villages across the country, the village womenfolk, traditionally involved in collection and selling of Sitaphal fruit, were brought together in an organised manner and trained in efficient collection and effective marketing so that they could get the best possible returns on the produce without being exploited at the hands of middlemen.