Browsing by Author "Kumar, Swati"
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Item Brand management in television news genre : a study of viewers perceptions and their relative importance in building brands(Mudra Institute of Communications Ahmedabad, 2004) Kumar, Swati; Anupam TripathiItem Mothers in Hindu mythology : a timeline study of four Indian women(Mudra Institute of Communications, Ahmedabad, 2007) Kumar, Swati; Chandrika Parmar