Browsing by Author "Manisha Shelat Pathak"
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Item Congruence of religion and branding practices with respect to generation Y in india: branding lesson from swaminarayan (BAPS)(Mudra Institute of Communications, Ahmedabad, 2016) Shah, Rahil S; Manisha Shelat PathakItem Studying rural consumers' attitudes: towards mobile marketing(Mudra Institute of Communications, Ahmedabad, 2016) Grover, Mohit; Manisha Shelat Pathak