Browsing by Author "Rawat, Aryaman"
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Item Develop a Brand Collaboration Strategy for an Organic Honey Brand(MICA, 2023-02) Rawat, Aryaman; Dave, Bansari; Pinge, Shubhranshu; Singh, Swastika; Simha, R M; Shah, RishabhOver the course of our research, communication with our client mentor and the faculty mentor, and our first jury feedback, Team Outliers decided to recalibrate their strategy and approach to reaching solutions for this Problem Statement. Earlier, we had reached out to a single segment of brand categories, i.e., Restaurants or Cafes, and their customers. We conducted primary research to investigate their perceptions, preferences, and buying behavior concerning honey. We got an understanding of honey's perception.Item Women empowerment programme through SHG formation entrepreneurship development & fpo formation : with National livelihoods resource institute (NLRI)(MICA, 2023) Mehta, Arpit; Rawat, Aryaman; Gupta, Bhavya; Birajdar, Saiee; Kathait, Sakshi; Gorantla, ShreyaOur main objectives are clubbed under two main headers. One is need assessment and the other is impact assessment. Need assessment is the process of identifying and analyzing the needs of a particular population or group. It is a critical step in planning and implementing any program or 4 intervention, as it helps to ensure that the resources and activities are aligned with the actual needs of the target group. Impact assessment is the process of measuring and evaluating the effects of a program or intervention. It is important to assess the impact of programs and interventions in order to determine whether they are achieving their intended goals and objectives, and to identify areas where improvement is needed.