Browsing by Author "Sahu, Ishita"

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    Rural Immersion project : UNICEF
    (MICA, 2020) Saxena, Rachit; Rajpurohit, Kuldeep; Bachhawat, Arpit; Bal, Chiranjiv; Aryan, Kriti; Sahu, Ishita
    The women and child development ministry (WCD) of Gujrat launched this unique initiative called “Umbare Anganwadi” ( means doorstep anganwadi ) under the ICDS (Integrated Child Development Services) programme to reach out to children. Under the ICDS initiative, the department of WCD, Gujrat started a TV program called “Umbare Anganwadi” which is aired every alternate day through Vande Gujarat as well as Jio TV and YouTube. The primary aim is to impart pre-school education using TV and digital mediums so as to meaningfully engage with both the children and their parents.
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    Sense International India
    (MICA, 2018) Singh, Udit Narayan; Mittal, Jayshree; Sahu, Ishita
    We also work from the scratch on creating a campaign for Sense India called Lets Empower on social media using our cultural analysis. We also work on promoting the tax saving campaigns during the month of Feb and March so as to make people and high tax payers aware about the tax saving opportunities if they donate money to such organizations. Pitching to Corporates to donate to the organisation as part of their CSR policies by sharing the stories and work of Sense India and their followers in all social media platforms. Also, pitching to High end clubs in Ahmedabad so as to get clients who could donate funds for the benefit of deafblind people.