Browsing by Author "Sarkar, Roopkatha"

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    A study of how storytelling platforms channel their brand communities
    (Mudra Institute of Communications, Ahmedabad, 2021) Sarkar, Roopkatha; Pooja Thomas
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    Reforming Bihar’s Public Education System
    (MICA, 2018) Sarkar, Roopkatha; Basu, Samprit; Shivprasad
    20% of the habitation in India has a secondary school. 60% of the schools have less than two teachers each. 76% of the students drop out of school before tenth grade. 27% of 14-18-year old can perform a simple division problem. EdJustice is a unique people’s campaign completely run by volunteers who are deeply involved in the effort to rejuvenate the public education system. Begun and now functional in Bihar, this initiative by Mr. Sanjay Kumar who was a former student and resident of Katihar, Bihar is focused on that region and other neighboring areas. Edjustice’s campaign Bihar Jan Shikha Yatra is aimed at spreading awareness and creating a movement. The People’s campaign is divided into three phases:
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    Rural Immersion project : CRY- Child Rights and You
    (MICA, 2020) Keshari, Ankita; Jain, Ashi; Sancheti, Garima; Preeneta,; Rao, Rashmimayuri; Sarkar, Roopkatha
    Child Rights and You- CRY India was born out of the vision of Rippan Kapur in the 1970s to see a day when no Indian child would be deprived of rights as basic as survival, participation, protection and development. It was started out as a humble initiative with a sum of Rupees 50 on his mother’s dining table with his friends. The unique aspect of CRY is that it is not a grassroots level implementing organization working directly with underprivileged children. The founders envisioned and made this organization a link between the millions of Indians who could provide resources and thousands of dedicated people and organisations at the grassroots-level who are struggling to function for lack of them. This “link” or enabling position has determined CRY’s strategic choices at every juncture – from the fundraising methods it employs, to the nature of its relationship with the NGOs it partners with.