Browsing by Author "Sethi, Mridul"

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    Evaluating The Marketing Efficiency, Income Impact of Ujjaval Farmer Producer Company On Tribal Farmers – A Case Study Research
    (MICA, 2025) Verma, Manan; Sethi, Mridul; Agarwal, Ritvik; Shrey, Sumit; Srivastava, Suyash; Tiwari, Vinayak; Das, Kallol; Karmur, Rajsi Krithika
    Ujjaval FPC, a community-based farmer organization, serves as a central entity to improve tribal farmers' income through various agriculture-focused services. Officially registered with 633 shareholders and an equity capital of INR 6.8 lakhs, Ujjaval FPC’s mission includes expanding its shareholder base to 1,000 members while focusing on infrastructure for storage, grading, and packing, input supply, and partnerships with manufacturers for agricultural innovations. Notable achievements include establishing agricultural input businesses across two outlets and generating revenue of INR 199.63 lakhs, thus enhancing the economic resilience and cohesion within the tribal farming community.