Statistics for Repository at MICA
Total visits
views | |
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Understanding narratives contributing to box office success through content analysis | 43 |
Instagram marketing (2015-2021): A review of past trends, implications, and future research | 31 |
Understanding the factors influencing Hindi moviegoers' choice of movies : through the lens of "class" and "mass" classification | 30 |
Consumer Behaviour by Rajneesh Krishna | 29 |
Discovering the holistic perspectives of artificial intelligence for enhancing customer engagement by technology-oriented brands in India | 23 |
Awareness generation & capacity building, mobilisation of rural water supply : with National Livelihoods Resource Institute (NLRI) | 22 |
Evaluating public relations | 22 |
To study the concept of fatwas | 22 |
She Calls the Shots: A Study of Gendered Workplace Experiences of Women Professionals Behind the Screen in the Indian Film Industry | 21 |
Effectiveness of content posted by virtual influencers on Instagram for consumer engagement and purchase intention | 21 |