Publication: MICA Expands Curriculum to Include Sports Business Specialization
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Date
2024-04-04
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Publisher
bilkulonline.com
Abstract
Dr. Bhaskar Das, Mentor, MESM Area and Governing Council Member of MICA, emphasized the need for a specialized skill set to manage the rapidly growing sports, gaming, and e-sports industry in India. He noted that the media and entertainment industry, enabled by experience-led companies in sports, gaming, and e-sports, is expected to touch 3 trillion INR in business in the next couple of years.
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Keywords
Sports Business Specialization, New curriculum