Publication: MICA Adds Sports Business Specialisation in its Curriculum; To Offer Multiple Courses Like Sports Business, Gaming, e-Sports Business
Loading...
Date
2024-04-05
Authors
Journal Title
Journal ISSN
Volume Title
Publisher
mbarendezvous.com
Abstract
“MICA has been catering to the management of the creative industry and its business since its inception. The media department at MICA has undergone multiple transitions from media planning to media management to media and entertainment management, and this year, we go a step forward by integrating sports and experiential business as the core of the department. As the sports sector continues to evolve, the industry will need professionals with a comprehensive understanding of sports business models and a diverse skill set; and this approach will not only add value for stakeholders but unlock numerous professional opportunities for our students”, she said.
Description
Keywords
Sports Business Specialization, New curriculum