Publication: Leveraging Brand Equity Through Purpose-Driven Initiatives
| dc.date.accessioned | 2024-01-02T16:28:12Z | |
| dc.date.available | 2024-01-02T16:28:12Z | |
| dc.date.issued | 2023-08-06 | |
| dc.identifier.uri | http://ir.mica.ac.in/handle/123456789/5645 | |
| dc.language.iso | en_US | |
| dc.publisher | www.mbarendezvous.com | |
| dc.subject | Online Book Launch | |
| dc.subject | Prof. Varsha Jain | |
| dc.subject | The Future of Purpose-Driven Branding | |
| dc.title | Leveraging Brand Equity Through Purpose-Driven Initiatives | |
| dspace.entity.type | Publication |