News well told or news well sold a study of advertorials and paid for content as innovative marketing strategies and their impact on credibility of press
dc.contributor.advisor | A.F.Mathew | |
dc.contributor.author | Fernandes, Rahul Vijay | |
dc.date.accessioned | 2024-11-20T08:26:10Z | |
dc.date.available | 2024-11-20T08:26:10Z | |
dc.date.issued | 2009 | |
dc.format.extent | 44p. | |
dc.identifier.other | 002872 | |
dc.identifier.other | 002873 | |
dc.identifier.uri | http://ir.mica.ac.in/handle/123456789/8943 | |
dc.language.iso | en_US | |
dc.publisher | Mudra Institute of Communications Ahmedabad | |
dc.relation | PGPCMX200811 | |
dc.title | News well told or news well sold a study of advertorials and paid for content as innovative marketing strategies and their impact on credibility of press | |
dc.type | Thesis | |
dcterms.dateCopyrighted | 2008-2009 |