A study of involvement in women's magazines amongst female students

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dc.contributor.advisorPradip Chakravarty
dc.contributor.authorRashmi Nair
dc.date.accessioned2023-12-15T17:25:48Z
dc.date.available2023-12-15T17:25:48Z
dc.date.issued1997
dc.format.extentvii, 91p.
dc.identifier.other00211
dc.identifier.other00212
dc.identifier.urihttp://ir.mica.ac.in/handle/123456789/5325
dc.language.isoen_US
dc.publisherMudra Institute of Communications, Ahmedabad
dc.relationPG199534
dc.subjectmedia planning
dc.subjectadvertising in media
dc.subjectpurchese of women managzines
dc.subjectenvironment
dc.subjectreaders view
dc.subjectscales
dc.subjecttarget audience
dc.titleA study of involvement in women's magazines amongst female students
dc.typeThesis
dcterms.identifier070.175 NAI
dcterms.subjectFemina
dcterms.subjectSavvy
dcterms.subjectGrihashobha
dcterms.subjectSarita
dcterms.subjectMeri Saheli
dcterms.subjectVanitha
dcterms.subjectMagayar Malar

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