Delivering feelings - marketing strategies based on emotional purchase triggers

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dc.contributor.advisorAtul Tandan
dc.contributor.authorNarayanan, Sriya
dc.date.accessioned2024-11-20T08:25:50Z
dc.date.available2024-11-20T08:25:50Z
dc.date.issued2005
dc.format.extent50p.
dc.identifier.other001759
dc.identifier.other001760
dc.identifier.urihttp://ir.mica.ac.in/handle/123456789/8743
dc.language.isoen_US
dc.publisherMudra Institute of Communications Ahmedabad
dc.relationPG200357
dc.titleDelivering feelings - marketing strategies based on emotional purchase triggers
dc.typeThesis
dcterms.dateCopyrighted2003-2005

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