Creating cult brands via PR and events in India

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dc.contributor.advisorSeema Gupta
dc.contributor.authorMathur, Neha
dc.date.accessioned2024-11-20T08:26:26Z
dc.date.available2024-11-20T08:26:26Z
dc.date.issued2004
dc.format.extent111p.
dc.identifier.other001554
dc.identifier.other001555
dc.identifier.urihttp://ir.mica.ac.in/handle/123456789/9080
dc.language.isoen_US
dc.publisherMudra Institute of Communications Ahmedabad
dc.relationPREM200312
dc.titleCreating cult brands via PR and events in India
dc.typeThesis
dcterms.dateCopyrighted2003-2004

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