To understand the impact of promotions on purchase behaviour of rural consumers towards FMCG products

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dc.contributor.advisorVina Vani
dc.contributor.authorRajapaul, Sujai Agnelo
dc.date.accessioned2024-01-04T17:17:33Z
dc.date.available2024-01-04T17:17:33Z
dc.date.issued2011
dc.identifier.other003268
dc.identifier.other003269
dc.identifier.urihttp://ir.mica.ac.in/handle/123456789/5779
dc.language.isoen_US
dc.publisherMudra Institute of Communications, Ahmedabad
dc.relationPG2009051
dc.titleTo understand the impact of promotions on purchase behaviour of rural consumers towards FMCG products
dc.typeThesis
dcterms.identifier658.8343 RAJ

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