Analysis of the brand building exercises undertaken by a political party and their similarity with those of commercial products : a semiotics study

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dc.contributor.advisorSaumya Pant
dc.contributor.authorVatsyayana, Manasi
dc.date.accessioned2024-01-04T17:17:57Z
dc.date.available2024-01-04T17:17:57Z
dc.date.issued2012
dc.format.extent85p.
dc.identifier.other3497
dc.identifier.urihttp://ir.mica.ac.in/handle/123456789/5950
dc.language.isoen_US
dc.publisherMudra Institute of Communications, Ahmedabad
dc.relationPG2010102
dc.titleAnalysis of the brand building exercises undertaken by a political party and their similarity with those of commercial products : a semiotics study
dc.typeThesis
dcterms.identifier658.827 VAT

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