Determinants of consumer loyalty towards celebrity-owned restaurants: The mediating role of brand love by Jay Trivedi
dc.contributor.author | Trivedi, Jay | |
dc.date.accessioned | 2024-01-21T17:56:41Z | |
dc.date.available | 2024-01-21T17:56:41Z | |
dc.date.issued | 2020 | |
dc.identifier.uri | http://ir.mica.ac.in/handle/123456789/7052 | |
dc.language.iso | en_US | |
dc.publisher | Wiley-Blackwell | |
dc.source | Journal of Consumer Behaviour | |
dc.title | Determinants of consumer loyalty towards celebrity-owned restaurants: The mediating role of brand love by Jay Trivedi | |
dc.type | Article |
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