A study on the process of the marketing of Hollywood movies in India

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dc.contributor.advisorKunjesh Parihar
dc.contributor.authorAnupama V.
dc.date.accessioned2023-12-15T17:23:42Z
dc.date.available2023-12-15T17:23:42Z
dc.date.issued1999
dc.format.extent73p.
dc.identifier.other00426
dc.identifier.other00427
dc.identifier.urihttp://ir.mica.ac.in/handle/123456789/4674
dc.language.isoen_US
dc.publisherMudra Institute of Communications, Ahmedabad
dc.relationPG199703
dc.subjectmarketing
dc.subjectHollywood movies
dc.subjectmarketers
dc.subjectbranding
dc.subjectdifficulties
dc.subjectopportunities
dc.subjectcompetition
dc.subjectdistribution networks
dc.subjectbudgets
dc.subjectad agency involvememt
dc.subjectTG
dc.subjectmerchandising
dc.titleA study on the process of the marketing of Hollywood movies in India
dc.typeThesis
dcterms.identifier659.111 ANU

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