Political branding of parties and leaders: A bibliometric clustered analysis of two decades

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dc.contributor.authorJain, Varsha
dc.contributor.authorSharma, Himani
dc.date.accessioned2025-02-27T12:12:55Z
dc.date.available2025-02-27T12:12:55Z
dc.date.issued2025
dc.identifier.citationJain, V., Gupta Goyal, D., & Sharma, H. (2025). Political branding of parties and leaders: A bibliometric clustered analysis of two decades. International Journal of Market Research, https://doi.org/10.1177/14707853251321567
dc.identifier.urihttps://ir.mica.ac.in//handle/123456789/9821
dc.language.isoen
dc.publisherSage Publications Ltd.
dc.titlePolitical branding of parties and leaders: A bibliometric clustered analysis of two decades
dc.typeArticle

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