The relationship between in store promotion and observed sales in modern trade retail

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dc.contributor.advisorMini Mathur
dc.contributor.authorDhavan, Varun
dc.date.accessioned2024-01-04T17:18:56Z
dc.date.available2024-01-04T17:18:56Z
dc.date.issued2015
dc.format.extent43p.
dc.identifier.other3760
dc.identifier.urihttp://ir.mica.ac.in/handle/123456789/6227
dc.language.isoen_US
dc.publisherMudra Institute of Communications, Ahmedabad
dc.relationPG20130120078
dc.titleThe relationship between in store promotion and observed sales in modern trade retail
dc.typeThesis
dcterms.identifier658.82 DHA

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