Consumer response to visual merchandizing of private label brands at point of purchase in the food and grocery category at multi brand retail stores
dc.contributor.advisor | Mini Mathur | |
dc.contributor.author | Raje, Neeraj | |
dc.date.accessioned | 2024-01-04T17:19:03Z | |
dc.date.available | 2024-01-04T17:19:03Z | |
dc.date.issued | 2015 | |
dc.format.extent | 47p. | |
dc.identifier.other | 3784 | |
dc.identifier.uri | http://ir.mica.ac.in/handle/123456789/6252 | |
dc.language.iso | en_US | |
dc.publisher | Mudra Institute of Communications, Ahmedabad | |
dc.relation | PG20130120122 | |
dc.title | Consumer response to visual merchandizing of private label brands at point of purchase in the food and grocery category at multi brand retail stores | |
dc.type | Thesis | |
dcterms.identifier | 658.82 RAJ |
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