Can the consumer's religiosity add to the brand equity?

dc.contributor.advisorVarsha Jain
dc.contributor.authorUtpat, Aditi Kiran
dc.date.accessioned2024-01-04T17:17:40Z
dc.date.available2024-01-04T17:17:40Z
dc.date.issued2012
dc.format.extent49p.
dc.identifier.other3400
dc.identifier.urihttp://ir.mica.ac.in/handle/123456789/5847
dc.language.isoen_US
dc.publisherMudra Institute of Communications, Ahmedabad
dc.relationPG2010005
dc.titleCan the consumer's religiosity add to the brand equity?
dc.typeThesis
dcterms.identifier658.827 UTP

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