Conceptual note on measuring returns on advertising expenses by Anita Basalingappa

Simple item page
dc.contributor.authorBasalingappa, Anita
dc.date.accessioned2024-01-21T17:58:09Z
dc.date.available2024-01-21T17:58:09Z
dc.date.issued2005
dc.identifier.urihttp://ir.mica.ac.in/handle/123456789/7352
dc.language.isoen_US
dc.publisherKirloskar Institute of Advance Management Studies
dc.sourceChanakya (2005: Vol. 07, No. 04, January)
dc.titleConceptual note on measuring returns on advertising expenses by Anita Basalingappa
dc.typeArticle

Files

Original bundle
Now showing 1 - 1 of 1
No Thumbnail Available
Name:
FP_83.pdf
Size:
2.76 MB
Format:
Adobe Portable Document Format
Download

Collections

Research Articles