A study of media habits amongst SECA women (25-40)in Delhi

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dc.contributor.advisorPradip Chakravarty
dc.contributor.authorPurnima Mehrotra
dc.date.accessioned2023-12-15T17:23:41Z
dc.date.available2023-12-15T17:23:41Z
dc.date.issued1998
dc.format.extent43 p.
dc.identifier.other00331
dc.identifier.other00332
dc.identifier.urihttp://ir.mica.ac.in/handle/123456789/4665
dc.language.isoen_US
dc.publisherMudra Institute of Communications, Ahmedabad
dc.relationPG1996034
dc.subjectmedia planning
dc.subjectFM radio
dc.subjectposition in media basket
dc.subjecteffects of various media
dc.subjecteffectiveness of FM radio
dc.subjectmedia consumption
dc.subjectpattern
dc.titleA study of media habits amongst SECA women (25-40)in Delhi
dc.typeThesis
dcterms.identifier658.830223 MEH

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