Branded entertainment : a departure from 30-second commercials
| dc.contributor.advisor | R. N. Panda | |
| dc.contributor.author | Shah, Sonu Navin | |
| dc.date.accessioned | 2023-12-15T17:25:43Z | |
| dc.date.available | 2023-12-15T17:25:43Z | |
| dc.date.issued | 2007 | |
| dc.format.extent | 84p. | |
| dc.identifier.other | 002231 | |
| dc.identifier.other | 002232 | |
| dc.identifier.uri | http://ir.mica.ac.in/handle/123456789/5309 | |
| dc.language.iso | en_US | |
| dc.publisher | Mudra Institute of Communications, Ahmedabad | |
| dc.relation | PG200566 | |
| dc.title | Branded entertainment : a departure from 30-second commercials | |
| dc.type | Thesis | |
| dcterms.identifier | 659.14 SHA |
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