The effect of viral marketing messages on consumer behavior by Jay Trivedi

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dc.contributor.authorTrivedi, Jay
dc.date.accessioned2024-01-21T17:56:24Z
dc.date.available2024-01-21T17:56:24Z
dc.date.issued2017
dc.identifier.urihttp://ir.mica.ac.in/handle/123456789/6973
dc.language.isoen_US
dc.publisherSouth Asia Publications
dc.sourceJournal of Management Research
dc.titleThe effect of viral marketing messages on consumer behavior by Jay Trivedi
dc.typeArticle

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