Effective communication and media management

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Date

2024-07-05

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Journal ISSN

Volume Title

Publisher

MICA

Abstract

In today's fast-paced world, effective communication and media management is essential for any organisation's success. The Department of Information and Public Relations (DIPR) plays a critical role in shaping public perception, disseminating accurate information, and building strong relationships with stakeholders. However, the communication landscape is constantly evolving. The rise of social media, diverse audiences, and the need for crisis preparedness necessitate a well-equipped and adaptable DIPR team. Program Objectives This Capacity Development Program aims to equip DIPR staff with the knowledge, skills, and tools to become strategic communicators. Through a series of interactive workshops and sessions, participants will gain a deeper understanding of the communication process, audience engagement strategies, and effective utilization of both traditional and social media channels.

Description

CDMC-MICA and the Department of Information and Public Relations, Government of Bihar

Keywords

Public Relations, Session-wise Report

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