Understanding consumer experience in lmmersive bollywood themed gaming

Thumbnail Image

Files

1051_Understanding consumer by Devina Sethia, and Santosh Patra.pdf (3.43 MB)

Date

2024

Authors

Journal Title

Journal ISSN

Volume Title

Publisher

Excel India Publishers

Abstract

Description

Keywords

Citation

Sethia, D., & Patra, S. (2024). Understanding consumer experience in lmmersive bollywood themed gaming. [Conference Abstract]. In M. Kumar., & S. Patra (Eds.), ICMC 2024: MICA’s 10th International Communication Management Conference. (pp. 7-8). Ahmedabad: Excel India Publishers.

URI

https://ir.mica.ac.in//handle/123456789/9718

Collections

Other publications